In today’s social media landscape, Twitter remains one of the most popular and influential platforms.
With its short-form, real-time updates, Twitter has become the go-to destination for breaking news, trending topics, and engaging conversations.
However, with millions of accounts on the platform, finding the best voices to follow can be overwhelming.
That’s why in Owlead we’ve created a list of the top 45 best Twitter accounts to follow in 2023.
From industry leaders to influencers and institutions, this list covers a range of topics and interests.
So, if you’re looking to level up your Twitter game and stay in the know, check out our picks for the best Twitter accounts to follow in 2023.
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The 45 best Twitter accounts to follow
From hilarious memes to insightful commentary, these accounts are sure to make your feed an inspiring place to be when scrolling. This may be long but it will be helpful, so get ready and enjoy this list of the best Twitter accounts to follow.
1. Harvard Business Review
- Twitter account: @HarvardBiz
- Topics: Business management and economy.
HBR uses the platform to share its latest articles, blog posts, and other content with its followers.
It is one of the best Twitter accounts to follow if you are looking for thought-provoking articles about business, to find some good webinars, or to explore articles from experts in the business world.
Overall, HBR’s Twitter activity is focused on providing its followers with valuable insights and information on the latest trends in business management.
2. Marketing Examples
- Twitter account: @GoodMarketingHQ
- Topics: Marketing and entrepreneurship
“Marketing Examples” is a Twitter account run by Harry Dry, a marketing professional, and entrepreneur.
The account shares marketing case studies provides marketing tips and insights and promotes its own website and newsletter that has outstanding marketing resources and insights.
Harry’s focus on real-world examples and case studies makes it a useful resource for marketers looking to improve their skills and stay up to date on the latest trends in the industry.
- Twitter account: @LifeHacker
- Topics: Productivity, life-improvement
Lifehacker’s Twitter activity is focused on providing its followers with useful tips and advice to improve your daily life and its quality, save time, and be more productive.
There you can find articles, quick tips and also the links to the podcast.
More than a misleading name, it’s actually a life hack.
4. Adam Grant
- Twitter account: @AdamGrant
- Topics: Human behavior, motivation, and work culture
Adam is an organizational psychologist, best-selling author, and popular TED speaker known for his insights into human behavior, motivation, and work culture.
Grant’s research and writing often focus on topics such as leadership, creativity, and organizational behavior. He has been recognized as one of the world’s top management thinkers and has received numerous awards for his work.
He also hosts a popular podcast called “WorkLife with Adam Grant,” which explores topics related to work and psychology.
If you are looking to improve these topics in your life or work, this is one of the best Twitter accounts to follow to do so.
5. Steve Martin
- Twitter account: @SteveMartinToGo
- Topics: Comedy and acting life
Steve Martin is a well-known American actor, comedian, musician, and writer, and he has an active Twitter account.
There he shares his thoughts, observations, and jokes with his followers and also uses his account to promote his work and share updates with his fans, including information about his tours, films, and TV appearances.
Martin’s tweets often showcase his trademark wit and humor, and he is known for his clever one-liners and humorous observations about everyday life.
- Twitter account: @NPR
- Topic: News
The National Public Radio (NPR) is a nonprofit media organization based in the United States. On Twitter @NPR shares breaking news, feature stories, and other content related to politics, culture, science, and more.
The account is popular for promoting events, fundraising drives, and other initiatives that support its mission of providing high-quality journalism and cultural programming to audiences across the United States and around the world.
- Twitter account: @levelsio
- Topic: Remote work, entrepreneurship and lifestyle
Pieter Levels is a digital nomad, entrepreneur, and founder of several successful startups that is well-known for his expertise in bootstrapping businesses, traveling the world while working remotely, and sharing his experiences with his followers on social media.
He has founded several successful startups, including Nomad List, Remote OK, and Hoodmaps, which provide resources for remote workers, digital nomads, and travelers.
Through his Twitter account, Levels shares insights, tips, and advice on entrepreneurship, remote work, travel, and lifestyle design.
He is known for his honest and transparent approach, as well as his willingness to share his successes and failures with his followers.
8. Chamath Palihapitiya
- Twitter account: @chamath
- Topic: Technology, finance, and social issues.
Chamath Palihapitiya is a venture capitalist, entrepreneur, and social media personality who has made his Twitter a digital place to share insights related to technology, finance, and social issues.
Palihapitiya is known for his outspokenness and strong views on the role of technology in society, the need for greater diversity, inclusion in the tech industry, and the importance of ethical investing.
He also uses his Twitter account to promote his various business ventures, including his investment firm, Social Capital, and his philanthropic initiatives.
9. We Rate Dogs
- Twitter account: @dog_rates
- Topic: Dog pictures, entertainment, pet adoption and animal welfare causes.
The best follow on Twitter if you are a dog lover.
This is a popular account that rates pictures of dogs submitted by their owners. The account’s format is simple: people submit pictures of their dogs along with their names and a brief description, and the account rates the dog on a scale of 1 to 10, often adding humorous comments and captions to the pictures.
In addition to rating dogs, the account also occasionally features dog-related news and events and promotes pet adoption and animal welfare causes.
The account has become a beloved part of Twitter’s dog-loving community and has spawned many imitators and spin-off accounts.
10. Ann Handley
- Twitter account: @MarketingProfs
- Topic: Insights and tips related to content marketing, writing, and storytelling.
She is a digital marketing expert, author, and keynote speaker in the field of content marketing, branding, and social media.
Handley is known for her engaging and informative content, which often includes actionable advice and best practices for marketers and business owners.
She also uses her Twitter account to promote her books and other content, as well as her speaking engagements and other events.
- Twitter account: @Naval
- Topic: Entrepreneurship, investing, philosophy, and life in general.
Naval Ravikant, commonly known as Naval, is an entrepreneur, investor, and author that shares content about entrepreneurship, investing, philosophy, and life in general. He is known for his concise and insightful tweets, which often go viral and are widely shared.
Naval’s tweets are focused on providing practical advice and wisdom that can help people improve their lives and achieve their goals.
12. Emily Nussbaum
- Twitter account: @emilynussbaum
- Topic: Thoughts and opinions on television shows, movies, and other cultural topics.
Emily Nussbaum is a staff writer and television critic for The New Yorker magazine, and she frequently shares critics and opinions on television shows, movies, and other cultural topics on Twitter.
She has a large following on the platform and uses it to engage with her readers, share her articles and reviews, and offer insights into the television industry.
Nussbaum’s tweets often highlight important social issues and she is known for her sharp wit and humor.
13. Katy Perry
- Twitter account: @KatyPerry
- Topic: Singer life, music, performances and social causes
In Katy Perry’s profile, you will find a firework of topics, as this superstar uses it to interact with her fans, share updates about her music, performances, and personal life, share some thoughts, fashion, campaigns, and also to be an advocate for various issues, such as LGBTQ rights and environmentalism.
Additionally, she occasionally engages in conversations with other celebrities and public figures on the platform.
Katy has one of the best Twitter accounts to follow that comes from a worldwide artist.
14. The Economist
- Twitter account: @TheEconomist
- Topic: News, economic and political issues.
The Economist uses its Twitter account to share its latest articles, opinion pieces, and news stories from around the world. The publication also posts infographics, charts, and other visual content to help explain complex economic and political issues.
In addition to sharing its own content, The Economist frequently engages in conversations with its readers, other media outlets, and public figures on the platform.
The publication’s Twitter account is known for its witty and thought-provoking commentary on current events and social issues.
- Twitter account: @BuzzFeed
- Topic: News, quizzes, lists about pop culture and entertainment
Buzzfeed is a well-known digital media company that produces a wide range of content, including news, quizzes, videos, and listicles that have a presence on Twitter to engage with its readers, often asking questions and encouraging user-generated content through hashtags and polls.
The company’s Twitter account is known for its humorous and light-hearted tone, and it frequently tweets about pop culture, entertainment, and lifestyle topics.
In addition to its main Twitter account, Buzzfeed has separate accounts for specific verticals, such as News, Tasty (food and cooking), and Bring Me (travel and adventure).
16. Shaan Puri
- Twitter account: @ShaanVP
- Topic: Start-Ups, technology and business
Shaan Puri’s Twitter account is the one to follow if you look for startups, technology, and business content. He often provides advice and encouragement to aspiring entrepreneurs and offers his perspective on current events and trends in the industry.
In addition to his personal Twitter account, Shaan Puri is also the host of a popular podcast called “My First Million,” where he interviews successful entrepreneurs and investors and discusses their journey to success.
17. Ryan Holiday
- Twitter account: @ryanholiday
- Topic: Motivation, personal growth and writing.
Ryan Holyday’s Twitter account is a popular source of inspiration and motivation for entrepreneurs, writers, and people interested in personal growth.
He shares his thoughts and insights on a variety of topics, including entrepreneurship, marketing, philosophy, and personal growth.
He is known for his pithy and thought-provoking tweets, which often challenge conventional wisdom and encourage his followers to think differently.
18. Mindy Kaling
- Twitter account: @mindykaling
- Topic: Acting life, personal projects and humor
The actress, writer, producer, and director Mindy Kaling is a great account to follow for the ones that are interested in topics about the film industry and social causes because on Twitter she shares her filming experience and also is an advocate of women’s rights, diversity and inclusion, and political activism.
Mindy Kaling is also known for her humorous tweets and witty observations, which often showcase her distinctive personality and sense of humor.
Her Twitter account provides a window into her creative process and personality and has helped to establish her as a popular and influential figure in the entertainment industry.
19. Polina M. Pompliano
- Twitter account: @polina_marinova
- Topic: Business and technology
Polina Pompliano, also known as Polina Marinova, is a journalist and writer about business and technology.
On Twitter, Polina Pompliano often shares her analysis of the latest trends in the tech industry, including updates on major companies and startups.
She also shares her perspective on business and financial news, offering insights on everything from the stock market to venture capital funding.
Definitely, this couldn’t be out of the list of best Twitter accounts to follow.
- Twitter account: @RayNarvaezJr
- Topic: Gaming, streaming and pop culture
Ray Narvaez Jr., also known as Ray Narvaez LMAO, is a popular gamer, content creator, and streamer who is known for his active presence on Twitter. There he shares updates on his latest gaming streams and videos, interacts with his fans and followers, and provides insights and commentary on gaming and pop culture.
Ray Narvaez Jr. is also known for his sense of humor and entertaining personality, and his tweets often showcase his comedic style.
He frequently shares memes and jokes related to gaming and pop culture, and his tweets often generate a lot of engagement and interaction from his fans and followers.
21. Kale Salad
- Twitter account: @KaleSalad
- Topic: Retweets about a variety of topics and humor
The Twitter account @KaleSalad shares a variety of content, including viral videos, memes, and trending news stories. The account’s bio describes it as a “media brand” that curates “the best of the internet.”
Some examples of content that @KaleSalad has shared in the past include funny animal videos, heartwarming stories, celebrity gossip, and political news.
However, it’s worth noting that the specific content shared by the account can vary widely from day to day, depending on what’s trending on the internet at any given moment.
- Twitter account: @someecards
- Topic: Satirical humor, pop culture and ecards
@someecards is a popular Twitter account that specializes in creating and sharing humorous and satirical e-cards. This Twitter account to follow is known for its irreverent humor, witty commentary, and snarky takes on everything from current events to pop culture.
23. Tim Ferris
- Twitter account: @tferriss
- Topic: Entrepreneurship, work productivity and lifestyle
Tim Ferriss is an entrepreneur, author, and podcast host who has gained a large following on Twitter for his work on personal development and productivity.
He is the author of several best-selling books, including “The 4-Hour Work Week,” “Tools of Titans,” and “Tribe of Mentors,” which offer insights and advice on topics such as entrepreneurship, lifestyle design, and self-improvement.
He is also the host of “The Tim Ferriss Show,” one of the most popular podcasts in the world, where he interviews successful people from a variety of fields and explores their habits, routines, and strategies for success.
A personality well-known for his practical and actionable advice, as well as his willingness to experiment with new ideas and share his results with his followers.
24. Niche Site Lady
- Twitter account: @NicheSiteLady
- Topic: Monetizing niche websites, blogging, and affiliate marketing strategies
NicheSiteLady is the Twitter page of a popular blogger, content creator, and affiliate marketer named Samantha, who is known for her expertise in building and monetizing niche websites.
This is one of the best accounts to follow on Twitter if you are looking for an expert on building and managing profitable niche websites. She provides tips and advice on everything from keyword research to affiliate marketing strategies.
She also engages with her followers, responding to questions and comments and sharing updates on her latest blog posts and videos.
25. Pat Flynn
- Twitter account: @PatFlynn
- Topic: Online businesses, personal development and productivity
Pat Flynn is someone to keep an eye on for online business and digital marketing. His Twitter account is loaded with insights and advice related to building and growing online businesses, as well as personal development and productivity.
There he shares tips and strategies related to content creation, email marketing, social media, and other topics related to online business and entrepreneurship.
26. Preethi Kasireddy
- Twitter account: @iam_preethi
- Topic: Personal finance and budgeting
@iam_preethi is the Twitter handle of Preethi, a blogger and content creator who specializes in providing advice and resources related to personal finance and budgeting.
This is the right place to find topics such as money management, budgeting, and saving to invest and build wealth.
With a mission to promote financial literacy and empowerment, she has already gained a following of over 100,000 users.
27. Al Yankovic
- Twitter account: @alyankovic
- Topic: Music and comedy career promotion
Al Yankovic, also known as “Weird Al,” is a musician, songwriter, comedian, and parodist who is known for his humorous and irreverent song parodies.
His Twitter account is filled with tweets of his latest projects and tour dates, sharing links to his music videos, comedy sketches, and other content. He also shares personal anecdotes and observations, often in his characteristic humorous style.
He is an active user that likes to engage with his fans and followers through interactive features such as polls and Q&A sessions.
28. Rand Fishkin
Twitter account: @randfish
Topic: Digital marketing, entrepreneurship, and leadership.
Rand Fishkin is a renowned entrepreneur, author, and speaker celebrated for his remarkable expertise.
He has established himself as a digital marketing authority, particularly in the field of search engine optimization (SEO). Rand Fishkin effectively utilizes his Twitter account to share valuable insights, tips, and strategies on these topics.
Furthermore, Rand Fishkin has gained recognition for his advocacy work promoting ethical and transparent business practices.
He frequently employs his Twitter platform to voice his opinions on issues concerning diversity, equity, and inclusion within the technology industry
- Twitter account: @heyeaslo
- Topic: Gaming, technology, and internet culture
@heyeaslo is the Twitter handle of Easlo, a social media influencer, content creator, and Twitch streamer. His Twitter account includes links to his Twitch streams, YouTube videos, and other social media channels.
There he tweets about gaming, technology, and internet culture. Easlo also uses his platform to promote charitable causes and social activism, raising awareness for issues related to mental health, diversity and inclusion, and other important causes.
- Twitter account: @MerriamWebster
- Topic: Dictionary, words definitions and facts about language.
Merriam-Webster is a dictionary publisher that has a Twitter account to engage with its audience and share interesting and educational content related to language and words. This is one of the best Twitter pages to find words with their definitions.
Merriam shares fun facts about language and word origins and responds to queries from users related to language and grammar. They also engage in conversations on current events, pop culture, and trending topics related to language, which often generate interesting discussions among their followers.
- Twitter account: @ESPN
- Topic: Sports news
The big sports news media ESPN has a significant presence on Twitter to provide updates, news, and analysis related to sports.
The account is full of breaking news and updates related to sports, including live scores, highlights, and analysis of games, matches, and tournaments. They also provide updates on player injuries, trades, and contract signings.
In addition to this, ESPN also shares engaging content related to sports culture, including memes, videos, and polls that allow fans to interact with their favorite teams and athletes.
- Twitter account: @tferriss
- Topic: Productivity, personal development, and entrepreneurship
Tim Ferriss is an entrepreneur, author, and podcast host who has a strong presence on Twitter. The page has some great ideas on productivity, personal development, and entrepreneurship.
He also shares updates about his projects and collaborations, including his latest books, podcasts, and speaking engagements. Additionally, Tim Ferriss often engages with his followers through Q&A sessions, polls, and tweets, providing personalized advice and recommendations to those seeking guidance on achieving their goals or improving their lives.
33. David Perell
- Twitter account: @david_perell
- Topic: Writing, marketing, and education
David Perell is an author, podcaster, and online educator that uses Twitter as a media to share tips for writing, marketing, and education.
One of the best Twitter accounts to follow if you seek an account to interact with the creator. He responds to his users’ questions and comments and facilitates discussions around topics related to his areas of expertise.
- Twitter account: @CareerBuilder
- Topic: Job search and recruitment
CareerBuilder is a global online job search and recruitment company that has a presence on Twitter to provide job seekers and recruiters with updates, insights, and tips related to job search and recruitment.
There you can find job opportunities in various industries and locations. They also share articles, infographics, and research studies related to the job market, career advice, and workplace trends, providing valuable insights and information to their followers.
35. Jack Butcher
- Twitter account: @jackbutcher
- Topic: Entrepreneurship, marketing, and creativity
Jack Butcher Twitter’s page is filled with art, which often consists of simple and elegant illustrations that communicate complex ideas and concepts.
He also shares tips and advice related to marketing, branding, and entrepreneurship, providing practical insights and strategies to his followers. Additionally, Jack Butcher uses Twitter to promote his online courses and educational resources, where he teaches individuals how to develop their creative skills and build successful businesses.
36. Ed Latimore
- Twitter account: @EdLatimore
- Topic: Personal development, success, and self-improvement
The former professional boxer, Ed Latimore now is an author and speaker who has a strong presence on Twitter to interact with users interested in personal development, success, and self-improvement.
He also shares his personal experiences, struggles, and triumphs, providing inspiration and motivation to his followers.
37. Darth Vader
- Twitter account: @DarthVader
- Topic: Humor about Star Wars and other pop culture topics.
The @DarthVader account on Twitter is a popular parody account that portrays the character of Darth Vader from the Star Wars franchise. This account shares humorous and satirical tweets related to Star Wars and other pop culture topics.
The tweets often feature dark humor and sarcasm, and they are written from the perspective of Darth Vader, often incorporating his famous quotes and mannerisms. The account also engages with other users on Twitter, responding to comments and questions with witty comebacks and banter.
38. Ryan Reynolds
- Twitter account: @VancityReynolds
- Topic: Updates about his latest movies, TV shows, and other projects
The actor, producer, and entrepreneur Ryan Reynolds is on Twitter to interact with his fans, promote his work, and to share his sense of humor.
It is a page to find updates about his latest movies, TV shows, and other projects. The actor often teases fans with behind-the-scenes photos and sneak peeks.
Ryan is also known for his witty and irreverent sense of humor, and he often shares funny tweets and jokes that showcase his comedic talents.
- Twitter account: @AriannaSimpson
- Topic: Cryptocurrency trends, blockchain technology, and decentralized finance (DeFi)
For blockchain and cryptocurrency, there is Arianna. She is a prominent investor and entrepreneur in this industry who has a big community on Twitter.
Her platform has tons of tweets about cryptocurrency trends, blockchain technology, and decentralized finance (DeFi). There she often provides in-depth analysis and commentary on these topics. She also uses the platform to share news and updates related to her investment portfolio, including her investments in various blockchain and crypto projects.
40. Susan Spector McPherson
- Twitter account: @susanmcp1
- Topic: Corporate social responsibility (CSR), sustainability, and ethical business practices
For corporate responsibility and sustainability, Susan is the one to follow. She is a consultant, speaker, and writer who has a strong presence on Twitter, using the platform to share ideas related to responsible and ethical business practices.
There she highlights best practices and calls out areas for improvement. She also shares her insights on broader social issues, including climate change, diversity and inclusion, and social justice.
41. Carla con Wifi
- Twitter account: @carlaconwifi
- Topic: Online businesses, travel, and digital nomad lifestyle
@CarlaconWifi is a popular Spanish-language internet personality who shares funny videos, memes, and everything about online businesses and how to achieve them being a digital nomad.
42. Spencer Haws
- Twitter account: @nichepursuits
- Topic: Niche website creation, affiliate marketing, SEO, and online business strategies
@NichePursuits is a Twitter account owned by Spencer Haws, a popular internet entrepreneur, blogger, and niche website expert who helps people build profitable websites and online businesses.
He has one of the best Twitter accounts to follow if you look for content related to niche website creation, affiliate marketing, SEO, and other online business strategies.
43. Web Smith
- Twitter account: @web
- Topic: E-commerce, technology, and entrepreneurship
Web Smith is someone to follow to receive information about e-commerce, technology, and entrepreneurship. His Twitter account is filled with an in-depth analysis and commentary on industry trends and developments. He also shares his insights on broader business issues, including leadership, management, and organizational culture.
Regularly his tweets are a call out for users to subscribe to his e-commerce newsletter 2PM, as well as his other projects and ventures.
44. Salvaje (SdeSalvaje)
- Twitter account: @Sdesalvaje
- Topic: Technology, AI, and app development
The Twitter account @SdeSalvaje is known for its content related to technology, app development, and artificial intelligence. They frequently share tips and tricks related to programming and app development, as well as commentary on new and emerging technologies.
Many of the tweets are written in Spanish, and the account has a large following of Spanish-speaking developers and technology enthusiasts. In addition to technical content, the account also occasionally shares humorous tweets and memes related to technology and pop culture.
45. The Financial Diet
- Twitter account: @TFDiet
- Topic: Budgeting, saving money, and managing personal finances
The Financial Diet is an account that shares a mix of personal finance tips and advice, along with links to articles and videos from their website and other sources. They also regularly engage with their followers, answering questions about personal finance and sharing insights and experiences.
But, they also share posts related to mental health, self-care, and career development. Overall, the Twitter account serves as a valuable resource for anyone looking to improve their financial literacy and make better financial decisions.
Ready to hit the follow button?
This selection was not easy to do, but they are the best Twitter hub accounts to follow if you are looking for inspiration to grow your own account.
We’ve highlighted the most insightful, engaging, and informative accounts across a wide range of topics and interests.
Whether you’re a politics junkie, a sports fan, or a pop culture aficionado, there’s something for everyone on this list.
So if you’re wondering who to follow on Twitter, start with these 45 accounts and let them be your guide to the best the platform has to offer.