How the filter criteria work?

As soon as you save a campaign, Owlead will start scanning the search account you’ve indicated for potential and attractive accounts to follow based on, your filter criteria and the internal filters of the platform.

So, Owlead won’t follow the entire following base of a search account and that’s because of the filtering criteria happening behind the scenes (our secret sauce).

First, Owlead will apply our internal quality filter to segregate the valuable accounts from the spammy/non-valuable ones.

In that process and depending on the quality of the followers of the search account indicated, Owlead will discard a portion of its followers base and won’t consider it to apply your filters.

After that, the platform will take in count your filter criteria within the quality followers of the search account. The available filters of the platform are keywords in bio, language, localization, and gender.